Tuesday, July 27, 2010

PUMA Mixes its Signature Red with Project Pink

Just one day ago PRNewswire released that PUMA is partnering with WPS....

I don't know about you, I have always like the story behind PUMA and the quality of their athletic attire as a runner. But PUMA is soccer more of a brand associated with soccer than perhaps running. That is okay by me, as I think the sport of soccer has opened up many doors for young girl athletes. Furthermore, I always recommend to fitness apparel brands I work with to think about how they can leverage their professional alliances to enhance their giving back programs. For some reason, this works best for athletic brands. Why? I don't know, but it does.

Now there is even a better reason to absolutely love PUMA, they just announced their new initiative that links women's soccer with a well-deserving cause: launching this month, PUMA's Project Pink will strive to raise awareness — and funds — in support of the fight against breast cancer. In conjunction with their partnership with Women's Professional Soccer (WPS), PUMA will outfit some of the best female players in the world in special Project Pink kits for five WPS matches. (source PRNewsire)

As stated in the PRNewswire release: "In line with the first match, PUMA's new range of Project Pink merchandise is set to debut on July 26 on shop.puma.com and at select PUMA Stores and other retail partners. It will also be sold at participating stadiums during WPS games throughout the season. Allowing soccer fans and novice athletes to show their support alongside their favorite players, PUMA's Project Pink replica jersey, tee-shirts in pink and white, trainer and (mini) skill ball, and gym sack will all be available for purchase.

In an effort to drive additional awareness to the cause, the brand will be using the Twitter hash tag #projectpink when communicating updates about Project Pink and will also encourage fans creating content to do the same. For every tweet using the hash tag from July 31 through October 18, PUMA will donate an additional $1 to the Project Pink cause, up to a maximum of $25,000. PUMA will count one tweet using the hash tag per user per day.

PUMA became an official founding partner of WPS and an official sponsor of all WPS franchises in December 2008. The multi-year partnership makes PUMA the official sport and lifestyle apparel, footwear and equipment supplier of WPS, including the official WPS Match Ball; PUMA is also the official supplier of PUMA WPS Fanwear. PUMA's roster of WPS athletes includes four-time FIFA World Player of the Year, Marta, as well as Natasha Kai, Leslie Osborne, Amy Rodriguez, Karina LeBlanc, and Alex Scott."

For more information about Project Pink and PUMA's partnership with WPS, visit wps.pumafootball.com.

PUMA is one of the world's leading Sportlifestyle companies that designs and develops footwear, apparel and accessories. It is committed to working in ways that contribute to the world by supporting Creativity, SAFE Sustainability and Peace, and by staying true to the principles of being Fair, Honest, Positive and Creative in decisions made and actions taken. PUMA starts in Sport and ends in Fashion. Its Sport Performance and Lifestyle labels include categories such as Football, Running, Motorsports, Golf and Sailing. Sport Fashion features collaborations with renowned designer labels such as Alexander McQueen, Mihara Yasuhiro and Sergio Rossi. The PUMA Group owns the brands PUMA, Cobra Golf and Tretorn. The company, which was founded in 1948, distributes its products in more than 120 countries, employs more than 9,000 people worldwide and has headquarters in Herzogenaurach/Germany, Boston, London and Hong Kong. For more information, please visit http://www.puma.com/

Read more about the parntership here: http://www.sacbee.com/2010/07/26/2915601/puma-mixes-up-its-signature-red.html#ixzz0uuV6G8RI

Wednesday, July 21, 2010

givingadvice Blog Nominated for 1st Bloganthropy Award

Sweet! givingadvice blog is nominated for the 1st Annual Bloganthropy Award 2010. The Bloganthropy Award recognizes bloggers who use social media to support good causes. As you may know, my givingadvice blog promotes fashion, beauty, fitness, and health brands that give back and make a difference for causes around the world.

The Award is being sponsored by Child’s Play Communication and Bloganthropy, an organization that combines the power of social media with resources of corporate giving and will be presented at the "Dinner's On Us" banquet, August 5th. The banquet is being held the evening before the the annual BlogHer convention on August 6th-7th where nearly 2,000 women bloggers from across the country will flock to New York City.

“This is a trill to be recognized. It goes to show that blogging to promote brands and causes that connect for the greater good has turned out to be a good thing.”

Thank you for stopping by and taking the time to check out my business's blog. There are great finds from great brands and when you purchase them, know deep down you just helped support a cause. Wish me luck on August 5th!

Tuesday, July 20, 2010

Kate Spade Bangle for the Bridge Campaign Brings Women Together Across the Globe

Kate Spade has partnered once again with Women to Women International on their Bridge Campaign to help promote micro-enterprises for women still recovering throughout Bosnia and Herzegovina. This private-public partnership aims to to promote sustainability by giving women in these war-torn countries a chance to rebuild their lives.

Kate Spade has been a partner in many of Women to Women International campaigns, including International Women's Day. It was this campaign for which Kate Spade New York created a the Hand in Hand bangle. The outside of the bracelet is engraved “hand in hand” and on the inside is engraved “there’s strength in numbers." Simple statements with a powerful message.

Twenty-five percent of the proceeds of each bracelet sale will be donated to help women in Bosnia, Herzegovina, and Kosovo start and manage their own microenterprises and earn a living.

Each bangle is is made of 14-karat light gold plated hardware, comes pre-boxed, and shipping is free... making this bangle the perfect gift for any mother, sister or gal pal.

Thursday, July 15, 2010

Stylish Giving: Sama Limited Edition Heart of Gold "Regal" Sunglasses

There I was thumbing through Town&Country magazine July Issue when I saw a pair of Sama sunglasses that were over the top special. These are not just any pair of sunglasses. This new Limited Edition Heart of Gold Regal sunglasses by Sama are so dazzling they really will cause a twinkle in your eye.

The Heart of Gold sunglasses are 24k-gold plated with a genuine purple velvet Swarovski crystal at the crest of the temple and have a delicate etching on the arms. So, if you are a sun lover and a jewelry lover, this special edition is right for you.

But here is the real special aspect of the Heart of Gold Regal edition, 100% of net profits on the sale of the sunglasses are donated to the Betty Ford Center to help treat teen and young adult drug addiction.

The Heart of Gold Regal retails at $1,587 and includes a certificate of authenticity, custom leather carrying case and a limited edition Heart of Gold microfiber lens cloth.

If this pair of sunglasses strike your fancy, you need to act quick because only there are only 35 of them in the world! And, 2 of them happen to be at Urban Optiques.

About Sama Charitable Giving:
Sama founder and designer Sheila Vance established The Sam Vance Foundation, in 1997 in memory of her, Sam, who died of an accidental heroine overdose at 19 while experimenting with the drug as a freshman at U.C.L.A. The Foundation's purpose is to prevent drug use among teens and young adults, as well as help young addicts get on the road to recovery.

Sama was way to fund The Foundation and she donates 100% of the net proceeds from Sama’s Visionnaires collection, as well as a percentage of the 1001 Nights collection and a portion of Sama Eyewear’s total annual sales to the Sam Vance Foundation.

Monday, July 12, 2010

Longines and Town&Country Seek Women Who Make a Difference

Longines Swiss Watches and Town&Country magazine are proud to announce a call for nomimations for their 2010 Women Who Make a Difference Award. The Longines Women Who Make a Difference honors women who have made and extraordinary impact in children's lives through a charitable organization.

Winners receive a trip to New York City, an awards dinner in their honor with tennis legend Stefanie Graf and Pamela Fiori, Editor at Large of Town&Country magazine. They will be featured in a four-page special section in Town&Country's February 2011 "Wonder Women" issue.

The winners are chosen by a panel of judges from Longines and Town&Country. The Women Who Make a Difference Awards were inspired by Longines Ambassador of Elegance Stefanie Graf because she is a woman who makes a difference every day in children's lives through her organization Children for Tomorrow.

To nominate someone you know, visit the link below.

Thursday, July 8, 2010

Look Good, Feel Good & Do Good!

If I have a choice among beauty products, I will always select the one that is not only best but is also cause-minded. If you are going to spend money on looking good and feeling good, you might as well DO GOOD at the same time. That is what I call a Triple Bottom Line. A bit of stretch from CSR but hey, I am a woman and only spend my hard earned dollars on things that make me feel fabulous.
Here are few summer finds bound to not only make you feel fabulous, but your purchase goes to support good causes. Killing two birds with one stone is a smart way to making this world a better place.

Chantecaille Les Dauphins Eyeshadow Palette - 5% of the proceeds benefit Italy's Tethys Research Institute, which supports marine conservation.

CoverGirl Clean Makeup - CoverGirl is providing fresh water through the Children's Safe Drinking Water Program. I have a previous blogpost on this campaign which is really wonderful.

MAC Viva Glam Tinted Lipstick & Lipgloss - every penny raised goes to the MAC AIDS Fund to support the fight against HIV/AIDS. MAC is my favorite beauty product line. I only buy MAC or CoverGirl.

"Rock The Cure" Lip Gloss - All profits support City of Hope, cancer treatment center in Los Angeles.

Philosophy 'Inner Grace' Charity Shower Gel - 100% of Philosophy's gross profit from the sale of inner grace support the Christopher and Dana Reeve Foundation.
Enjoy this summer looking good, feeling good and doing good in the midst of it all.

Tuesday, July 6, 2010

Straw Hats and the Skin Cancer Foundation

Call it a Southern thing, but I l-o-v-e a wide-brimmed stylish straw hat. I love straw hats so much, I even have one displayed in the back window of my car. It speaks style and my Southern-ise way. Besides that, it protects my fair skin. As a natural red-head, my face desperately needs protection from the sun. There is no tan working for me. As a youth I wore that white gunk that miner's wore in the coal mines in Pittsburgh. I desired coco butter for a ravish tan but all I got was more freckles.

Which leads me to my new find. Each summer I get a brand new straw hat that I brim with a fancy ribbon.

So, this year, swimsuit designer Brette Sandler designed an over-sized straw hat for Hat Attack. Brette's limited-edition UV protective beach hat is designed to raise awareness about sun exposure, skin cancer and support the Foundation.

Twenty-five percent of each sale goes to the Skin Cancer Foundation. Brette Sandler for Hat Attack retails for $95 and is available Brettesandler.com.