Luxury Brands Promote Their Philanthropy Efforts

Vanity Fair - May Issue: Luxury Brands Promote Philanthropy Efforts.... great read about
Louis Vuitton, Estée Lauder, Prada, Dior, Saint Laurent and Céline, Gucci, and Kenzo.  "Luxury brands have the ability to spread awareness about dire world issues due to their global celebrity and fan base..."

Read the article at http://www.naurucondos.com/luxury-marketers-promote-philanthropy-efforts-in-vanity-fairs-may-issue/

Obakki Designs Fuses Fashion and Philanthropy

I follow Obakki Designs on Facebook. I love what the Founder, Treana Peake, is doing with her clothing line but more important the deep seated mission to make a difference.  Here is a great article that I came across today.  Had to share! She is so inspiring.

Obakki Designs fuses fashion and philanthropy to bring water to Africa.http://tinyurl.com/kc9pzk8



Matthew McConaughey's j.k. livin Apparel Line

Image: Examiner.com

To cool not to share! Matthew McConaughey launches new clothing line JKL that supports youth health and wellness. Proceeds benefit his j.k. livin foundation.

Catch the full story here:  http://ow.ly/kjLUu  or Shop the collection at Dillards.

Fashion Handbags Meet Philanthropy

Image: AngelaRoi.com

Alyssa Martinez of StyleVanity did a great job on her blogpost Fashion Handbags Meet Philanthropy Check it out by clicking the link.

"The handbag brand called AngelaRoi which was founded on the belief that fashion can be fused with philanthropy. Founders Angela and Roi Lee believe they can use their resources productively in a way to impact the greater community. They have a mission called “Donate by Color” $5 of a single handbag sold will be donated to a chosen non-profit health organization which the color of the handbag represents. Angela & Roi aims to affect the community positively by empowering women and promoting progressive fashion while working toward cures and treatments of prevalent health problems. With their handbags, you will not only rocking a classic piece style of handbag but also help a good cause." (StyleVanity.com)

TenThousandThings Celebrates 20 Years with Charity

Image: Style.com

"TenThousandThings’ David Rees and Ron Anderson have a lot to be thankful for. The pair got their big break in 1993, when Kate Moss donned their signature cross pearl earrings in her now-iconic Calvin Klein ads. Since, the designers have racked up a seriously star-studded clientele that includes Julianne Moore, Cyndi Lauper, Christy Turlington, and Susan Sarandon." And they’re using their twentieth anniversary to show gratitude and pay it forward.

The designers will donate one hundred percent of the proceeds from each piece in their Love & Adorn one-of-a-kind collection to the wearer’s charity of choice. The collection was inspired by their celebrityand favorite customers.  Catch this great article and their latest auction on Charity Buzz by following this link http://tinyurl.com/adjsr8z.  Catch it quick! The auction ends February 27th.

Donna Karan Talks Fashion and Philanthropy

Image: SheKnows.com

SheKnows.com featured a wonderful article about Donna Karan and her commitment to helping the people of Haiti.  She says, in the article, "We can create jobs; we can create meaning; we can create consciousness; we can create the change."  You can read the article here.


Donna Karan is one of the fashion industry leaders in philanthropy. I always use her as a model for brand philanthropy when I work with emerging fashion designers who aspire to making a living and making a difference through their label.

Top 2012 Fashion and Beauty Brands that Give Back

MY TOP BEAUTY BRAND FOR 2012: (Plā) Beauty

 

(Plā) Beauty founder, Stephanie Green-Bass, inspired by the infinite power of makeup, combined her love of cosmetics and years of industry experience with her lifelong passion to make a difference in the life of a child.  Her company’s tagline is (Plā) Beauty | (Plā) in Life | (Plā) with a Purpose sums up (Plā) Beauty’s social mission. With a strong desire to inspire women and support children, Stephanie created several giving back campaigns.

(Plā) Beauty gives back campaigns include: 

(Plā)2GiveBackis a campaign to empower and recognize truly inspiring women. We all know an amazing woman who has faced adversity, overcome obstacles, and become stronger through her pain. Founder, CEO, and MOM, Stephanie Green Bass has been an amazing role model in using that pain to overcome tough life challenges. Her story has touched the lives and hearts of so many, and we know there are many more like her. (Plā)2GiveBack is our way to hear more about these women, learn from their experiences, and honor them.  

This campaign invited women to submit a brief video sharing their story of a woman who inspired them because she faced adversity, overcome obstacles, and become stronger through her pain. Then an independently formed Board of women and Stephanie selected 15 finalists who would receive a (Plā)DAY of makeover.  Then, one woman among the 15 was given the experience of a lifetime to be the FACE of (Plā) Beauty FALL 2012!!  

All women nominated received a gift from (Plā) Beauty are periodically their stories are shared on the (Plā)2GiveBack page on their website

(Plā)2GiveBack–THE BALM: This campaign gives back to Children’s Healthcare of Atlanta. Under this campaign, (Plā) Beauty donates $2 for every unit sold to Children’s Healthcare of Atlanta Hughes Spalding. To learn more about why this campaign is so close to Stephanie Green Bass’s heart click here.

THE BALM is an organic, beeswax lip balm has a smooth, healing texture that contains calendula and sunflower oil to soften those (Plā)ful lips. THE BALM is perfect to fight wintery, dry, chapped lips! • SPF 15-fortified, • Vitamin E-enriched, • Moisture-enhancing organic oils, including rosemary, sunflower, jojoba, orange and lime.

(Plā) Green:  In addition to (Plā) Beauty giving back campaigns, the company is also eco-friendly. “(Plā) Beauty is established as an eco-conscious cosmetic line that uses refillable products and magnetic compacts to cut down on wasteful packaging. Our approach to packaging helps keep the environment clean and healthy by reducing waste. We can be kind to the planet while still looking and feeling great.” 

Like (Plā)2GiveBack and Like (Plā) Beauty on Facebook

www.plabeauty.com 

Copy Source: www.plabeauty.com

MY TOP FASHION BRAND FOR 2012: Rachel Roy

 

In her own words, “I believe charity = clarity. Through giving back you gain clarity, peacefulness, happiness and balance in your own life”, fashion designer Rachel Roy has built her brand proving that fashion philanthropy is stylish. Rachel Roy’s brand philanthropy message is clear and strong. Through all her campaigns, she assists children and disaster relief and recovery efforts. 

Her initiatives include:  

Heart of Haiti:In the aftermath of the 2010 Haitian earthquakes, Rachel created an opportunity for Haitian artisans to use their talents to make jewelry and other crafts that are brought back to the U.S. and support the earthquake recovery efforts in Haiti. Learn more about Rachel's Haiti efforts here

 

Orphan Aid Africa:Rachel has partnered with Orphan Aid Africa whose mission is “work to keep families together, send children to school, keep mothers alive and protect children by transforming systems.“ Rachel’s programs help children in Ghana to grow up safe with care and protection.  She does this through various campaigns. She sponsors 21 children in Ghana. In addition, each Holiday season, Rachel and her team hold a book drive and they package and wrap the books for children in Ghana. Lastly, Rachel designed her limited edition Ghana Clutch that supports Orphan Aid Africa children programs. Read more about this effort here

 

Charity:Water  On her 36th birthday, Rachel launched her own charity:water campaign, asking family, friends and fans to help raise $15,000 that went toward building a well to provide clean water in the Kuya Village of Ethiopia.  

Kindness:  Rachel designed Kindness totes and clutches to provide support for children organizations and relief for victims of natural disasters.  100% of net proceeds of the totes go to support: UNICEF for assistance with Pakistan flood victims and recover efforts, GlobalGiving for Japan’s earthquake victims and the Ghana clutch for Orphan Aid Africa.

Lastly, Rachel stepped up to support Hurricane Sandy relief efforts. She joined the Fashion for Sandy Relief auctioning off a “Meet Rachel Roy experience, complete with a personal styling.” She also donated a percentage of Rachel Ray merchandise proceeds to the American Red Cross. Furthermore, Rachel created a Hurricane Sandy page on her website to direct customers to various organizations supporting victims of the disaster.

 

Like Rachel Roy on Facebook
www.rachelroy.com

HONORABLE MENTIONS:
Elie Tahari, partnership with Action Against Hunger

Bono, founder of Edun fashion company and  Renzo Rosso founder of Deisel designs partner for Edun+Deisel to source, produce and generate sustainable trade — and, hence, development — in Africa.

Skinny Girl Cocktails partners with Dress for Success

 

Five Jewelry Lines that Benefit Charity

Too lovely not to share and perfect Holiday Gift ideas for your BFF, wife, or special girl! Five Jewelry Lines that Benefit Charity http://tinyurl.com/9wd84fc  via @ecorazzi

Laura Mercier's Speak Out for Hope Launch

 

Laura Mercier announces the launch of its  Laura Mercier Ovarian Cancer Fund, which raises awareness and funds research and educational efforts that will help diagnose, treat and support women with ovarian cancer. Please visit their Fund's website. It is one of the best beauty product's philanthropy sites I've seen. Most important, the message is about ovarian cancer and the information they share is very valuable. Then, they support their mission with their cause marketing campaign, Speak to Hope.

Ovarian cancer is the fifth leading cause of death among women in the United Sates and since September is Ovarian Cancer Awareness Month, it is the perfect time for the launch of the Fund. Laura Mercier will donate 100% of the profits from the sale of the Bonne Mine palette and the Rose Hope Lip Glacé to the Laura Mercier Ovarian Cancer Fund. These two beauty products will be available at all Laura Mercier retail stores.

The Bonne Mine palette retails for ($48) and the Rose Hope Lip Glace sells for ($24). Shop for a hope at the Laura Mercier online store.

Photo Source: Laura Mercier.com

Sweet Swimwear and Charity

Summer is my favorite season!  The best part of summer is the sun, the surf, snow cones and my birthday. Every year since the age of 5, I would get a new bathing suit and I made such a big deal of picking the right one. I prefer pretty one-piecers. Well, I fell in love with the swim wear line from Lime Ricki. This collection has summer colors and a summer sweatness that is just my style.  Even better, Lime Ricki, makes it a priority to give back.

Lime Ricki donates 10% of every pink suit to the Breast Cancer Research Foundation and Lime Ricki gives 10% of all other suit sales to Charity Water, an organization that brings clean and safe drinking water to developing nations.

Summer isn't over yet! So stop by Lime Ricki and help make a difference.

photo source: limericki.com

One Fashion Brand Finding a Philanthropic Voice

Such a beautiful brand thing to do!  Fashion designer Aaja Corinne Carr couples her love for her community with her passion for fashion to both empower women, and to encourage them to embrace their individuality and purpose in life. Her current campaign, “She’s in Color,” features real women with real stories to inspire people, especially other women, to conquer their personal dreams and goals. Rock on Miss Aaja Corinne Carr.

http://tinyurl.com/85b2an6

Kiehl's Rare Earth Pore Cleansing Masque Celebrates Earth Month

Kiehl’s Gives Back program celebrates Earth Day with their Limited Edition Label Art series with Mark Ruffalo, Rosario Dawson, Florence Welch, Spike, Satchel and Jackson Lee. Their skin care product, Rare Earth Pore Cleansing Masque, "helps purify and detoxify skin while minimizing the appearance of enlarged pores. Formulated with Amazonian White Clay to gently draw out oil, dirt and toxins that can clog pores. The addition of Oatmeal and Aloe Vera will help soothe, hydrate and protect sensitive skin." 

During Earth Month, 100% of Kiehl’s Rare Earth Pore Cleansing Masque net profits benefits RECYCLE ACROSS AMERICA, up to $100,000. Recyle Across America is a non-profit organization dedicated to making recycling more simple and effective with the introduction of national standardized labels for recycling bins.

Shop Kiehl’s Rare Earth Limited Edition for your Limited Edition Label Art Series.

Clinique Kicks-off Kiss It Better for a Good Cause

Where have I been? Well, not under a rock! Rather, I've been working on several charity events, giving talks on "Building Better Brand-Charity Relationships," working with a few new brand clients, and recently launched my new Run for Causes (TM) program which I am tickled pink about...I work with charities who either have their own 5K run or want to raise money in other 5K, 10K, 1/2 marathons and full marathons. It has taken off like wild fire, and as a veteran long distance runner since the age of 11, I am excited to help charities raise $$$, expand their network, and get their miles in all at the same time. Check it out at Run for Causes.

Look what I found, a beauty brand that’s giving back to a good cause. Clinique, a brand of Estee Lauder, has launched their new Kiss It Better gift set. This lovely silver-shiny makeup bag includes their best selling lip products. They are donating 50% of all sales during the month of February to Great Ormond Street Hospital Charity.

Get Fit for a Good Cause

Love this! But the time on this campaign is ticking away and it ends tomorrow.

Look what CharityBuzz and personal trainer and pilates instructor, Angella Hamilton are doing to get you fit and give back. It's what I call 'fitnessphilanthropy'.

Angella Hamilton, a Certified Exercise Specialist through the American Council on Exercise and holds specific certifications in Cancer Rehabilitation, Scoliosis, Osteoporosis, & Pilates for Golf Rehabilitation, is donating her Find Your Inner Tough Girl Through a Series of Personalized Online Exercise Sessions Designed Just for You fitness package for a good cause.

Here is the fitness package to get you in shape and have your bid support her charity. Angella will work with you in 12 1-hour online sessions, to increase your fitness, reduce stress and make you the inner tough girl you know you are and your bid supports her nonprofit. The sessions can be done through Skype or video chat Here is what is so wonderful...you can get her training online! You don't have to be in a specific city to meet up with her or go to any gym. This couldn't be any easier and the beauty of this is it opens up bids for anyone living anywhere.

Angella's non profit is Inner Tough Girls Life After Cancer, where she inspires women in their journey after a cancer diagnosis through nutrition, exercise and stress management. The proceeds for this fitness package benefit Stone Soup.

Nine West and Modelinia Team Up for Steps for a Cause

The 2nd Annual Steps for a Cause. Cool and creative idea as a way to give back! Click the link to learn how Nine West, Modelina and CFDA are making a difference. This is a great example how to leverage your networks and partnerships for the 'greater good.'

Nine West and Modelinia Team Up for Nine West Targets Breast Cancer's Second Season

Photo Source: Modelina and Nine West.

Nicole Miller Collaborates with IndegoAfrica

Fashion designer, Nicole Miller, has launched her latest collection "IndegoAfrica." The vibrant colors, patterns and hand-crafted feel are what makes the collection unique. But what really makes this line special is Nicole has partnered with Indego Africa.

Indego Africa is an innovative social enterprise that partners with women artisans in Rwanda on a fair trade basis to drive forward a sustainable, long-term solution to systemic poverty in Africa. The organization and it's programs emphasize entrepreneurship and independence, by empowering African women to lift their families out of poverty through fair trade partnerships, international export market access, and long-term skills (source: Indego Africa).

Nicole Miller will donate 15% of proceeds to the organization.

Shop Nicole Miller's IndegoAfrica collection here: http://tinyurl.com/3m3xtd4

Photo Source: Nicole Miller

Join Neutrogena's Wave for Change to Raise Up to $250,000 for Charities

Join Neutrogena's Annual Wave for Change™ to Raise Up to $250,000 to Benefit Disaster Relief, Education & Environmental Charities

via PRNewsire

Cause Couture

Cause Couture - Trade Talk

It's all about Stylish Giving.... and a GOOD read!

Enjoy~

Vivienne Westwood Launches Ethical Fashion Africa Collection

Vivienne Westwood fashion design career spans over 30 years and she has remained true to her own eclectic sense of style. Now she combines that style with eco-friendly fashion and philanthropy.

Vivienne is using her philanthropy power to forever change the lives of women in Africa. She released a limited-edition collection accessories named "Ethical Fashion Africa." She has teamed up with YOOXYGEN to launch The Ethical Fashion Africa Project that has been backed by the International Trade Center, a joint effort of the United Nations and the World Trade Organization.

Vivienne traveled to Nairobi, Kenya to teach a women how to design handbags from locally-sourced, recycled materials to produce fashionable bags and accessories. This skill gives women the opportunity to earn a living and become self-sufficient. You can see Vivienne's trip to Kenya here.

The limited-edition collection of accessories are 100% handmade in Nairobi from recycled materials. The collection retails for $49-$339. View her handbags, laptop covers and other items on YOOX.

Jimmy Choo Celebrates 15th with Stylish Giving

Jimmy Choo celebrates 15th with capsule collection, new foundation