Wednesday, September 15, 2010

Lauren Pierce Designs a Socially Conscious Collection

Lauren Bush-Pierce, the young fashion designer and former first niece, creates a women's line that is socially conscious, sustainable, and quite sassy. The Lauren Pierce Collection, which debuted in Spring 2009, is not about her name and fame. She has committed to create a collection that makes her passion worthwhile and do good in the world.

"I've always loved design and had an interest in the fashion world, but to me, it’s important that the clothes do good and stand for something,” she says. “My goal is to create a product that is a little more meaningful.”

But her philanthropy is more than just writing a check to charities. Lauren created a sustainable brand philanthropy program to support women's charities throughout the world. In Spring 2009, she worked with Women for Women International, which teaches women in the Democratic Republic of the Congo how to hand-dye fabrics. Women learn a skill, get paid for their work which leads to self-sufficiency, families that can be fed, and better communities. The unique materials accent Lauren Pierce’s timeless cocktail dresses and 10 percent of the proceeds from sales go back to supporting the women-artisans.

Lauren Pierce Collection is available at Lauren-Pierce.com